Ready to team up?
Brand book
& visual identity
& visual identity
A complete brand guide for your business: logo + variations, color palette, typography, layout rules, and real-life usage examples. A brand book keeps everything consistent — from social media to print — and makes collaboration with designers, marketers, and contractors smooth and predictable.
Fitness club —
5 Yards
5 Yards
A neighborhood-focused gym positioned as a friendly, affordable “people’s” club — reinforced by the “High five!” idea. The logo is built from two hands that form the number 5, and that gesture becomes part of the venue navigation and visuals. Bold reds + neon lines add energy and make the club instantly stand out.
Cafe-bakery —COCONUT
In-house bakery production with modern equipment, strong service, and high-quality food. The identity uses soft pastel tones referencing wheat and coconut shells. Thin linework paired with an elegant typeface creates a clean, premium feel.
Management company —
VIAM TAU
VIAM TAU
An investment management company working with financial assets and promising startups. The logo symbol is a monogram of “V” and “T”, and the visual language stays strict and corporate. The system is built on geometric shapes derived from the mark, subtly referencing real estate — their core investment asset.
Welding service — Svarka Service
A team of experienced welders providing a full range of metal welding services. The concept treats welding like “visual magic”: neon reflections and light traces become the brand signature. The palette is intentionally unconventional for the industry — bold, memorable, and highly differentiating.
Learning app —ASTRA TRAINER
End-to-end design for a learning service — from landing page to mobile app: visual system, UI/UX, identity, and Instagram packaging. Inside the app: Tarot, Astrology, Kabbalah, Numerology, and Runes — with daily lessons, progress tracking, and interactive tasks for a structured, engaging learning flow.
Healthy cafe chain— Greens&Beans
A fresh, “tasty” aesthetic that immediately signals naturalness and energy — modern, bold, and easy to remember. I designed key brand touchpoints: menu, packaging, cups, certificates, signage, branded icons, and interior elements — building a cohesive system and a more premium perception.
Construction company — ABT
A young, ambitious builder guided by the idea “Leave your mark.” That’s why the logo uses a fingerprint pattern — a literal “trace” of what a person leaves behind. The unique pattern scales across the whole identity; the palette supports associations with reliability and quality.
AI recruiting service —CANDYLIZE
An AI recruiter built like a “smart radar”: it scans the market, filters out mass noise, and surfaces candidates that actually match. The “sweet” metaphor makes the tech feel friendly and memorable. I created the brand book and identity system, plus assets: presentation, Instagram templates, YouTube/Facebook/LinkedIn covers, website mockups, A4 report, and business card.
Management company —ReacTeam
A company that brings order to fitness businesses — turning chaos into a system: numbers-first, fast decisions, zero overcomplication. I designed the identity + brand book and delivered a full asset pack: Instagram/VK visuals, HeadHunter corporate profile, proposal template, business cards, stickers, presentation templates, and branded 3D elements.
Menswear brand — BAZIL WEAR
Built for rebels — people who push against the rules. The rebel archetype shapes the identity, supported by tattoos on models as the “face” of the brand. The visuals use halftone dots fading into solid fills — a direct nod to tattoo-making; the clothing is positioned as a “second skin.”
Body aesthetics studio — Bodycor
A distinctive name with a wide set of body-care services. Thin lines and flowing forms express body aesthetics and gentle care; the palette stays soft and skin-toned. The symbol is a “B + K” monogram that adapts perfectly for avatars, stickers, and small formats; brand assets follow the same calm pastel logic.
Furniture multibrand company — RIKEL
A brand with a strong growth story and a large offline showroom (2000 m²), featuring many home and office furniture manufacturers from CIS and Europe. The task: combine founder initials “RI” with “KEL” (“Welcome”). Deep blue + a gold gradient create a premium, high-quality impression.
Discount bot startup —
PRICE DROP
PRICE DROP
A bot that finds marketplace discounts, saves time, and makes browsing deals simple. The logo features a helper-robot; the eyes are percent signs — instantly communicating “discount.” Brand colors run from yellow to lime; the “percent-face” idea expands into a coin element used across the identity.
Fitness education lab — ATF
A training lab where workouts are treated as precise work: method over mood, system over chaos. The brand feels tech-forward and bold — neon accents + iridescent gradients for a “wow” factor. The core metaphor: students are pearls — their value grows through training — so the identity is built around nacre/perl effect as a symbol of maturity and results.
Message me now and get a bonus: business card design included!
- Free consultationMessage me and I’ll help you choose the right package and scope.Discuss your project
Pricing
Visual Identity
Visual Identity
Hourly rate: $25/hour.
A typical identity project takes up to 30 hours, including the main logo version, adaptations, and animation.
What’s included
- Logo — primary version, horizontal version, and a circle avatar adaptation (EPS, JPEG, PNG).
- Brand elements — brand typography, color system, and a pattern (ornament) to scale the brand across touchpoints and keep everything consistent.
- Bonus — business card design using your new brand elements.
- Guidelines (PDF) — logo versions, brand elements, usage rules, construction grid, clear space, mockups, plus the business card layout.
Brand Book
(Brand Guidelines)
Brand Book
(Brand Guidelines)
Hourly rate: $25/hour.
A full brand book typically takes up to 80 hours, including the logo, adaptations, and animation.
What’s included
- Everything from the “Visual Identity” package (full scope).
- Market scan + brand metaphor — competitor review, brand philosophy, goals and mission, and how the brand “speaks” to its audience (tone and messaging logic).
- Identity assets + mockups — the final set is confirmed after you send the brief. Base scope (can be adjusted after the brief):
- Business stationery (up to 5 items): business card, letterhead, envelope, folder, etc.
- Promo merch (up to 5): pen, bag, notebook, mug, etc.
- Outdoor sign (up to 2 examples).
- Social profiles (up to 2 platforms): Instagram / YouTube / VK, etc.
- Packaging (up to 2 layouts).
- Company deck / proposal / catalog (up to 10 slides).
- Apparel merch (up to 3 visualizations): T-shirt, cap, jacket, apron, etc.
- Brand book PDF — a fully built visual concept with logo, brand elements, and identity layouts (assets + mockups).
Ready to work together?
Fill out the form — I’ll get back to you, help you choose the best option, and consult you for free.
Services
Beyond brand books, I cover a full range of business design needs: social media visuals, presentations, ad creatives, and posters — everything to keep your brand consistent, recognizable, and built to sell.
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Logo Design
A custom logo built from scratch — no templates, no clichés. Designed for scalability, visual balance, and emotional impact, so it performs equally well on screens, in print, and on any format.
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Presentations
Decks that don’t just look good — they communicate and sell. I handle structure, flow, slide design, charts, and emphasis based on your goal: investor pitch, sales proposal, or internal deck.
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Social Media Design
Profile + visuals for platforms like Instagram, YouTube, VK, and WhatsApp Business (and others). The goal: a consistent look that grabs attention, builds trust, and supports conversions.
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Posters
Posters for events, launches, and promos — bold, clear visuals that instantly communicate the key message and pull people in.
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Ad Banners / Creatives
Performance-oriented creatives for web and offline placements: banners, promo visuals, and ad assets tailored to platform specs and your audience — built to stop the scroll and drive action.